Read Sell or Be Sold: How to Get Your Way in Business and in Life By Grant Cardone

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Sell or Be Sold: How to Get Your Way in Business and in Life-Grant Cardone

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Whether it’s selling your company’s product in the boardroom or selling yourself on eating healthy, everything in life can—and should—be treated as a sale. And as sales expert Grant Cardone explains, knowing the principles of selling is a prerequisite for success of any kind. In Sell or Be Sold, Cardone breaks down the techniques and approaches necessary to master the art of selling in any avenue. You will learn how to handle rejection, turn around negative situations, shorten sales cycles, and guarantee yourself greatness. Cardone will also teach you the success essentials of •Selling in a bad economy•Overcoming call reluctance•Filling your pipeline with new business•Staying positive, despite rejectionWith the experience of a seasoned sales vet at the helm, Sell or Be Sold will change the way you perceive the sale—and life.

Book Sell or Be Sold: How to Get Your Way in Business and in Life Review :



most of the book is rambling and repetition of general points. there are some interesting concepts in the book but the all lead to buying more of his material. by the time i got through the fluff i was already annoyed. basically that if you do not believe in your product you cannot adequately sell it. it repeats that and a couple of other goodies like 900 times in a row.a mock example{believe in yourself. in your product your belief needs to be strong. *example showing why it is important* then a see don't you see that is why being sold on your own goods is so important! *rinse repeat*}i have bought his mastering objections course and the books were even more haphazardly constructed, but the videos are not bad and can actually teach some stuff. i like his videos way more than his books.
Everyone should read this book. For most people, it's a bit hard to understand at first because they may not have the right mindset to comprehend what Grant is trying to convey. As the title said it, you are either selling your beliefs and convictions (whether they are ideas, products or services) or you are sold with the same. For example, you bought the idea that going to college, getting a good job will help you with financial independence? Who sold this idea to you? Your parents, families and friends? Instead you need to sell yourself the right information which allows you to get what you want in life. If you are not happy with your life currently then you must ask yourself who sold me such plan and why am I stuck with it? Go out and buy a better plan, one that you'll be happy with.

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